Google SERP Simulator: Preview + Optimize your Serp Snippets


Google SERP Snippet Optimization Tool

What is this? - This tool is simulating Google's Search Engine Rresults Pages (also called SERPs). You can use the form above to enter the title, description and the URL of your web page and it will generate a Google virtual search result listing based on the input you provided.

The main objective of Google SERP Snippet Optimization Tool is to provide webmasters and content publishers a way to optimally construct web page titles and meta description that will result in the nest optimized listings in Google's organic search results. Using this tool you can optimize the content of your website titles and snippets to maximize your click-through rate (CTR) in search engines. In other words, the main purpose is to help you increase your organic search engine traffic without improving your rankings. This tactic can be particularly useful within predicaments where you understand you'll likely in no way outrank the sites earlier mentioned your own house (e. grams. a really solid player, some sort of Wikipedia site, some sort of government website, for example. ) without a doubt keywords and phrases. Throughout individuals scenarios, your easiest selection is usually to produce your current site's checklist stand out from the rest and search because appealing as it can be.

Snippet Optimizer

This is a short explanation of the different elements that can be found in a typical Google Web Search result.

Title tags

  • Google can show up to 70 characters (including spaces) of a page title in the search results.
  • If a page title is longer than 70 characters, Google will show as many whole words as it can, the rest are replaced with an ellipsis: (...)

Snippet (also called Meta Description)

  • Google can show up to 156 characters (including spaces) of a website page's meta description tag.
  • If a website page meta description is beyond 156 characters, Google will show as many whole words as possible, the rest are replaced with an ellipsis: (...)
  • If the website page includes a published date, Google may can that date as part of the snippet. In these cases, the date counts as part of the 156 characters
  • To make sure your web page snippet can fit a published-on date and the entire meta description (without getting cut off by the ellipsis), keep your meta description tag shorter than 139 characters (or 140 characters, if the published-on date is from a single-digit day of the month)

Rich Google Snippet

  • Google shows rich snippet text for some types of pages and data, for example: reviews, people, organizations and events.
  • You can optimize your pages for these rich snippets using our schema creator tool


  • For sites with a clear information hierarchy Google may show breadcrumb links in the search engine results.


This snippet tool and the content of this website are not affiliated with Google nor endorsed by them. The Google logo and any other trademarks owned by Google contained herein are used for educational/non-commercial purposes only. I have made every effort to replicate the appearance of Google's search results as accurately as possible, however the information on this website is provided "as is" without any representations or warranties, express or implied.

If you check the Add a date checkbox, today's date will be filled in automatically.

If you plan on publishing your web page at a later date, you can still edit the date input field manually.

In most cases, the date Google shows in the search result snippet will match the date it found in your page content (for example, the date a blog post was first published).

If your web page does not have a date somewhere in its content, Google probably won't show one in your search snippet (SERP) either.

When a date is displayed in Google's search results, each character of that date string (including spaces and each dot in the ellipsis) is counted towards your 156-character limit. SERP Snippet Optimizer tool has been designed to simulate Google's behavior.

How to make a Title & Description for Google:

Google search snippets should be formed in order to be relevant to user's search engine query. In some cases, Google takes a text for the snippet from the meta name="description", in other cases, it automatically forms it based on the page content. In order to show up in the search engine snippet the text from meta name="description", it must not be empty and it must be relevant for the search query. You can often improve your rankings by writing a title that includes variations of your keywords. Try our free keyword suggestion tool to find lots of long tail keywords related to your main search terms.

Google will highlight in bold the words that the user searched for. In this case, if you want more accurate results, you should allocate these words in Description with tags <em>..</em>. Then the text in the search engine snippet preview will be transferred to another line like in Google SERP (You do not need to insert these tags into the html-code of your site - this rule only for this preview tool).

In the snippets you can use special UTF-8 characters:

In <title> Google may not show them. In the Breadcrumbs - some work, others do not (check here). In the Description - all displayed, if supported by your browser & OS (OS Operating System). If you use special characters with their equivalent code: like - it will take as much as 8 characters. What will affect the size of the text that Google will take to show in the search snippet. It is better to copy the graphic symbol somewhere in the UTF-8 and insert it via the clipboard.

Different UTF-8 characters are handled by Google differently. In the Breadcrumb, such as ❺ can be repeated 5 times with no spaces, but only one ★ star. Many special characters do not work when there are at the beginning of a line, or at the very end (▀▄▀ ☑). To make them show, the breadcrumb text must begin with a letter or words, and at the end of the line you need to put a plain text character too (x★ text ★x). In this, the general advice - Breadcrumbs should start with the text, do not make many repetitions of UTF-8 characters, alternate characters with the text, make a short block of text.